Microsoft revealed this week that Apple used Bing as a “bargaining chip” with Google, but reportedly considered buying it and bringing search in-house
Microsoft had discussed selling its Bing search engine to Apple, but the talks never got beyond the preliminary stage, Bloomberg reported. The deal would have allowed Apple to use Bing to replace Alphabet’s Google as the default search engine on Apple products. Details of exactly when the talks took place or the price discussed were… Read More »